I'm the Global Growth Editor at The New York Times, where my focus is on growing the international audience by working closely with and across the newsroom to build growth strategies around priority markets and specific audiences. This year, I was selected as one of 92Y's Women inPower Fellows.
Most recently, I was the Director of Global Adaptation at BuzzFeed. In this role, I led a team of editors and producers around the world to develop products, processes, and strategies to ensure the best of BuzzFeed is available across languages, platforms, and formats. Here's an interview I did about my role and a piece from Fortune about how BuzzFeed breaks news in multiple languages. I was also in Poynter's 2017 Leadership Academy for Women in Digital Media.
Previously, I was a founding member of the team that developed and launched the award-winning BuzzFeed News app. I also created and edited the daily BuzzFeed News newsletter. For more on my work with the news app team, you can read about what we learned from a week of prototyping the BuzzFeed News newsletter in public and what testing via email taught us about news apps.
Before moving to New York from DC, I helped relaunch the American Press Institute, which is focused on advancing an innovative and sustainable news industry. I was deeply entrenched in thinking, reading, and writing about how to understand and engage audiences, the changing business of journalism, and how newsrooms were changing and innovating. I started and wrote API's daily “Need to Know” newsletter and authored a report on how to build audiences with single-subject news products. While in DC, I was also a volunteer HTML instructor at Byte Back, a non-profit that provides computer access and career-oriented computer training to underemployed and unemployed adults. I was selected as Volunteer of the Month in October of 2012.
During my time at the Council on Foreign Relations, I served as multimedia coordinator where I helped write, edit, and produce a weekly podcast called “The World Next Week” on global events in the coming week. I was also a fellow at Atlantic Media Company. Shortly after the fellowship, I was hired as a marketing and design associate at National Journal, working on the launch of its Membership program.
I received a BA from UCLA in Global Studies with a minor in Geography and spent two summers studying globalization and French in Paris. While at UCLA, I wrote a thesis on cyber warfare and taught a seminar on the same subject; worked at the Burkle Center for International Relations as the multimedia editor; and held several roles at the Daily Bruin, UCLA’s student newspaper — as a tech columnist, Opinion Editor, and Director of New Media — and received the first place award for a multimedia news feature from the Associated Collegiate Press. I also interned at GOOD Magazine and worked at Anthropologie in between a few coffee shop stints. Every now and then, I like to run — I’ve ran two marathons, two half-marathons, and a handful of 10ks, 8ks, and 5ks.